Maps of Viet Nam are on show along with tourism products at Vietnam’s booths at the 2018 International Tourism Exchange Berlin (ITB) in Germany from March 7-11.
Introducing Viet Nam's Hoang Sa, Truong Sa map to international visitors
Through the map exhibition, the country wants to provide visitors with more information about Viet Nam’s tourism as well as highlight its sovereignty over Hoang Sa (Paracel) and Truong Sa (Spratly) archipelagoes.
More than 40 leading travel companies from Viet Nam are participating in this year’s ITB, one of the biggest tourism festivals in the world, aiming to promote their tourism products and services.
The Vietnamese booths are set up on an area of 500 square metres, drawing a large crowd of foreign visitors thanks to the provision of a diverse number of products and services.
Vice Chairman of Viet Nam National Administration of Tourism (VNAT) Ha Van Sieu said there are good of opportunities for Viet Nam to develop tourism in the future, as many travel agencies consider Viet Nam a ‘rising star’ and a safe and friendly new destination.
However, the biggest challenge for the tourism industry at present is how to improve its competitiveness in the region and beyond since most of Vietnamese tourism businesses are small- and medium-sized ones.
Therefore, it is necessary to invest in human resource development and seek the most efficient way to promote tourism, he suggested.
According to the General Statistics Office of Viet Nam, more than 2.86 million foreigners visited Viet Nam in January and February 2018, up 29.7 percent from the same period last year.
Viet Nam aims to serve between 15 and 17 million foreign and 78 million domestic travellers this year, with total revenue expected to hit 620 trillion VND (27.28 billion USD), up 21.35 percent on year.
With a growth of 30 percent in tourism in 2017, Viet Nam for the first time came on the list of countries with fastest tourism growth speed in the world, ranking at the 6th place.