The Ho Chi Minh City Department of Culture, Sports and Tourim launched the Tourism Promotion Centre (HTPC) on January 29.
The centre assumes responsibility for providing advice and for implementation of the strategies, programmes and plans approved by the city's Department of Culture, Sports and Tourism to promote tourism.
The HTPC will link and co-ordinate with domestic and foreign localities and other organisations in tourism promotion and investment, developing and promoting tourist markets and local tourism products, and implementing the international co-operation programmes on tourism.
The centre will also organise and take part in workshops, fairs, exhibitions and advertising events on the city's tourism promotion in the country and abroad.
On the occasion, HTPC launched the 1087 Travel Switchboard, an important component of a project on construction of tourism information infrastructure carried out by the centre and the Vietnam Post and Telecommunications (VNPT) Group.