Ha Noi is undertaking maximum efforts to promote its tourism potential on domestic and international promising markets with a view to attracting more tourists to the city.
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International tourists taking an eco-tour in Ha Noi |
The international markets include countries in the Middle East and ASEAN, the Republic of Korea, Russia, and Japan.
The city actively made use of international fairs to promote tourism, such as the conferences organised by the Japan Association of Travel Agents (JATA) and the Council for Promotion of Tourism in Asia (CPTA) in Japan, and the Asian Network of Major Cities in the 21 st century (ANMC21) in Russia.
Ha Noi also organised domestic conferences, welcomed fact-finding tours and press delegations to the city, and participated in a number of tourism-related events in Viet Nam, including the 2014 Viet Nam International Travel Mart (VITM 2014) and the Ho Chi Minh City International Travel Expo 2014 (ITE-HCMC 2014).
Additionally, municipal tourism authorities are seeking to cooperate with well-known tourism websites, such as Trip Advisor and Smart Travel Asia, as well as several Russian television channels.
So far, the capital city has welcomed more than 2 million international tourists this year. By the end of 2014, this figure is expected to reach 3 million.