The central province of Binh Thuan received 1.35 million tourists in the first quarter of the year, a jump of 14 per cent compared to the same period last year.
Mui Ne beach in Binh Thuan Province
Of the figure, there was a year-on-year rise of 17 per cent of international tourists.
According to the province’s Department of Culture, Sports and Tourism, tourism revenue reached more than VND3.1 trillion (US$136 million) in the first quarter, up by 15 per cent against the same period last year.
The province has 475 accommodation facilities with nearly 14,300 guest rooms, including about 350 five-star hotels.
There are also about seven international travel companies, 24 domestic travel companies and 27 tourism representative offices.
Binh Thuan tourism has many advantages such as well-known resorts, natural landscapes, beautiful beaches and sand dunes in the Phan Thiet City’s Mui Ne area, as well as high-quality tourism services and tasty cuisine.
A large number of visitors come during public holidays and the Tet (Lunar New Year) holiday, thanks to better promotions and activities.
Hot-air balloon rides for sightseeing, a Fishermen Show at Lang Chai (Fishing Village) Theatre, and a sand sculpture park attract thousands of visitors.
The province also requires all hotels to be transparent about service price, and ensure food safety and security.
Fairs and festivals in the country and abroad are also held to build an image of a safe, friendly, attractive tourist destination.
The province, which aims to become a National Beach Sports Centre, plans to open more inter-provincial tours and improve tourism infrastructure.
Last year, the province attracted 5.7 million tourists. Of these, about 670,000 were foreign tourists.