As the high season approaches, many tourism companies in Thua Thien-Hue province are actively seeking new ideas and initiatives to help lure more foreign visitors.
Thang Long City Tour, Hue Tourist, Duy Tan Travel, and DMZ Company currently cooperate to foster tourism sector's reputation of Hue for providing services of the highest quality. The companies have diversified their travel packages, offering tours that span visiting Tam Giang Lagoon, the central Vietnam heritage road, traditional craft villages, and other ecotourism sites.
Over the past nine months, Hue was visited by more than 1.3 million tourists, including 550,000 foreigners, representing a year-on-year increase of 11 percent. The sector earned nearly VND1,000 billion in revenue, up 25.6 percent.
Foreigners visiting Hue are primarily from France, the UK, Spain, Italy, the US, and Japan.
Travel agents are increasingly successful in attracting Asian visitors like those from Thailand and China. Thai tourists rank first among visitors to Hue from the Asian region.
The close tourism sector relationships between Mekong Delta countries endow the Thai market with a great deal of expansion potential.
In September, China organised a caravan trip for 150 visitors including reporters and representatives from travel operators and businesses. The tour wound its way through China, Laos, and Thailand before arriving in Hue.
The increasing number of visiting sea travelers is another positive sign for Thua Thien-Hue's tourism industry.
This year, the province is expected to welcome around 25 cruise ships carrying nearly 40,000 foreigners at Chan May Port.