The Central Highlands-Da Lat National Tourism Year 2014 has attracted 6 million visitors and generated revenues of over 10 trillion VND to the tourism sector, a 12 percent increase over last year.
The information was unveiled at the closing ceremony held in Da Lat city in the central highlands province of Lam Dong on December 27.
With 74 events held across Da Lat city and five central highlands provinces, tourism potential, tourism products and unique culture of indigenous ethnic groups were introduced to both local and foreign tourists.
According to the organising board, the Central Highlands-Da Lat National Tourism Year 2014 attracted some 6 million visitors, including 400,000 foreigners, up by 7 percent against last year.
Da Lat city alone welcomed 4.8 visitors, grossing 8.5 trillion VND.
In his closing address, Minister of Culture, Sports and Tourism Hoang Tuan Anh attributed the Tourism Year’s success to positive contributions of Central Highlands and other localities.
He emphasised the need to develop tourism in line with environmental protection, sustainable development and the conservation of cultural identities.
The organising board also handed over the flag to representatives from Thanh Hoa province for the National Tourism Year 2015.
Lying on a series of contiguous plateaus up to the height of 500-800m, the Central Highlands region consists of Dak Lak, Gia Lai, Kon Tum, Dak Nong and Lam Dong provinces. These localities are rich in biodiversity with primeval forests, valleys and fantastic scenery in mild climate all year-round.
The Central Highlands cultural space boasts hundreds of cultural, art and architecture identities, enabling the development of a range of ecological, resort, religious, cultural and adventure tours.