(TITC) - Implementing National Tourism Promotion Program, from 4 to 8 March 2015, Viet Nam National Administration of Tourism (VNAT) and Viet Nam Tourism Association attend International Tourism Fair ITB 2015 organized at ITB International Exhibition Centre (Berlin, Germany). General Director of VNAT Nguyen Van Tuan led Vietnamese delegation to attend this event.
The booth of Viet Nam tourism in ITB 2015
This year, ITB has the participations of 10,096 tour operators, companies offering online ticket booking services, airlines, hotel groups, transportation companies, destinations from 180 countries and territories. Besides exhibitions on tourism services and products, many activities also takes place in the framework of ITB 2015 as tourism forums, seminars; press conferences; product presentations; meetings between tourism businesses and international partner to develop tourism, of which focusing on e-marketing...
In ITB 2015, Viet Nam Tourism Association organizes and constructs the Viet Nam booth in the area of 135m² (approximately 15 standard booths) to introduce specific destinations, tourism products and services of Viet Nam to numerous international friends.
In recent years, thanks to focusing on tourism promotion activities in the source markets, especially German market, international tourists to Viet Nam increased significantly. In 2014, international tourists to Viet Nam reached 7,874,312 arrivals, including 142,345 German tourist arrivals, an increase of 45.7% compared with 2013.
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In 2014, ITB attracted the participations of 189 countries and territories in the world with 10,147 tourism businesses, of which European businesses represented nearly 75%; Asia and Oceania represented over 13%; the rest from America and Middle East. Over 170,000 visitors came to ITB 2014, of which approximately 110,000 trade visitors.
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Thu Giang