Da Nang looks for its own unique tourism products
Update: Jun 21, 2018
The central city of Da Nang boasts various advantages for tourism, from the beautiful beaches and sea, to forest, river and lake ecosystems, but it is essential that the city finds its own unique tourism products.   

A corner of Da Nang

Experts said those natural advantages, when combined with the city’s modern infrastructure, good services, safety and hospitality, create unique traits for the central coastal city.   

Da Nang has emerged as a destination of leisure, media and spiritual tourism, as well as entertainment and shopping activities, and a venue of conferences.

However, compared to other central cities like Hue and Hoi An, Da Nang does not have as many cultural and historical sites. Therefore, the city has looked to create its own events, such as the international fireworks festival and international sport tournaments in the past years. 

Da Nang also tries to offer new tourism attractions and products year after year, from Ba Na Hills to new museums. 

Many experts suggested the city turn meetings, incentives, conferences and exhibitions (MICE) tourism into a typical tourism product.

Over the past time, the number of international holiday-makers to Da Nang increased sharply, especially those from Europe, America and Asia. They have formed tourism streets like An Thuong, Ho Nghinh and Duong Dinh Nghe with their own tourism products. 

An Thuong is expected to become a destination for foreign vacationers at night in the time ahead. 

Representatives of travel agencies said Da Nang should develop more marine tourism products like parachuting, diving and tours around bays, along with products connected with local culture. 

Da Nang is a popular tourist destination in central Viet Nam. The online marketplace and hospitality service Airbnb announced a list of the world’s top 10 destinations for the 2018, in which Da Nang ranked fifth in booking surges of up to 255 percent.

According to the municipal Department of Tourism, the number of visitors to the central coastal city is increasing with annual average growth of 20.06 percent in the 2013-2017 period.

In 2017, the city welcomed 6.6 million tourists, 2.1 times higher than the figure in 2013. The tourism industry generated 186,770 jobs in 2017 and grossed over 19.5 trillion VND (854.1 million USD) in revenues, 2.5-fold increase from 2013.

This year, the city was ranked second in the list of the 10 most popular destinations among solo or couple travelers, according to the Republic of Korea’s Ticket Monster Inc.

The website said people who plan to travel abroad with family members chose Da Nang as the most popular destination.

The city is also the second-most popular destination among couple of travelers, followed by Bangkok (Thailand) and Guam (the US), it said.

Viet Nam’s third largest city has welcomed 538,000 Korean tourists so far this year, accounting for a third of total foreign arrivals in the city, according to the municipal tourism department.

The RoK is expected to surpass Chinese tourists and become the biggest group of visitors to Da Nang in the near future.

According to the Viet Nam National Administration of Tourism, Da Nang was said to be the best place to live in Viet Nam with many world-recognised recorded. 

The US’s New York Times listed Da Nang among 52 places to go in 2015. The city was recgonised as one of the world’s 20 low-carbon cities at the 44th APEC Meeting on Energy in the US in 2012.

Da Nang International Airport was ranked third among the best airports in the world in 2014, according to a survey by Dragon Air.

The InterContinental Danang Sun Peninsula Resort won the Asia’s Leading Luxury Resort in 2014 thanks to its perfect combination of traditional beauty and modern, luxurious standards.

The US’s Forbes Magazine selected My Khe Beach in Da Nang as one of the six most attractive beaches on the planet in 2013.

The cable line that takes visitors to the peak of Ba Na Hills at an altitude of 1,487 metres in just 17 minutes and is able to carry 3,000 passengers per hour won four Guinness Records in 2013.

Sun Wheel, which is 115 metres in height and situated in Asian Park, Hai Chau district, Da Nang, was listed among the 10 tallest wheels in the world.