Mrs. Hoang Thi Diep - Deputy Director General of the Viet Nam National Administration of Tourism, Mr. Nguyen Phu Duc - President of Viet Nam Tourism Association, and representatives from The Ha Noi Department of Culture, Sports and Tourism, district people's committees in Ha Noi, national and local press and representatives from hotels and tourism companies attended the conference.

Some main contents of the programme are as follow: enhancing local people's awareness of respecting principles and laws; behaving friendly and culturally with foreign tourists; keeping public places clean and hygiene; spreading banners on environment protection and building a system of modern public restrooms. The Ha Noi Department of Culture, Sports and Tourism, along with the Viet Nam National Administration of Tourism and Viet Nam Tourism Association would well cooperate to make the programme successful.

At the conference, Mr. Truong Minh Tien, Deputy Director of The Ha Noi Deparment of Culture, Sports  and Tourism expected the participation of mass media to promote the programme.

Mrs. Hoang Thi Diep, Deputy Director General of VNAT highly estimated the Ha Noi Department of Culture, Sports and Tourism's initiative. She also pointed out that it is necessary for the Department's leaders to manage well all the activities in the significant year of 2010, enhance tourism service quality, promote the values of local culture and history. She strongly believed that the programme would be a success.