The logo is designed in round shape with bright colours to attract the viewers' eye. Its outside is circled by two phrases saying "The National Tourism Year on Red River Delta" and "Red River Delta Civilisation", which is the theme of the event.

The next inner part is surrounded by images of yellow rice ears, representing the prosperity and abundance of the vast Red river delta region. The centre of the logo features the winding Red river, the cradle of the wet rice civilisation and treasured cultural and historical value.

On the base of the river is a stylised ship with gentle waves and the phrase "Hai Phong 2013", representing the northern port city of Hai Phong, the host venue of the event, which has strong advantage in sea tourism.

The National Tourism Year 2013, which kicked off on January 6 in Hai Phong city, brings together 11 provinces and cities in the Red River delta, including Hanoi, Hai Phong, Thai Binh, Nam Dinh, Ninh Binh, Bac Ninh, Hai Duong, Hung Yen, Ha Nam, Vinh Phuc and Quang Ninh.

The year-long event, which includes a wide range of activities such as traditional festivals, exhibitions, tourism fairs and seminars, aims to advertise the region's tourist locations and other places of interest, in order to lure more domestic and foreign visitors, attract investment and step up tourism co-operation between the region and the rest of the country.