South central coastal region targets to welcome 15 million visitors by 2015
Update: May 27, 2015
The south central coastal region has set a target to welcome 15 million visitors, including 4.5 million foreigners by 2020 and 25 million visitors, including 7.5 million foreigners by 2030.
Deputy Minister Dang Thi Bich Lien speeking at the meeting

The region’s tourism sector also aims to achieve a total revenue of VND 70 trillion and VND160 trillion by 2020 and 2030, respectively.

These targets were set inline with a master plan developing tourism in the southern central coastal region until 2020 with a vision extended to 2030, which was announced at a conference in Da Nang city on May 26.

The region comprises of Da Nang city and seven provinces of Quang Nam, Quang Ngai, Binh Dinh, Phu Yen, Khanh Hoa, Ninh Thuan and Binh Dinh with a natural area of around 44,376 square kilometres.

Under the plan, the region will focus on attracting both domestic and international holidaymakers, particularly those from key markets such as Northeast Asia, Russia, East Europe, Southeast Asia, India and Turkey.

The sector will give priority to developing sea and island tourism, designing tourism promotion programmes, and developing tourist sites with diverse tourism products and improved facilities and services.

Speaking at the ceremony, Deputy Minister of Culture, Sports and Tourism Dang Thi Bich Lien said that the master plan seeks to unlock available potentials and advantages of the region, turning tourism into one of the region’s most important economies in 2020 and its economic spearhead by 2030.

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