In the first half of this year, the northern central province of Thanh Hoa earned more than 3.36 trillion VND (157 million USD), up 22.7 percent from the same period last year.
The total number of tourists to the province in the reviewed period exceeded 3.3 million, including 57,700 foreigners, an increase of 16.2 percent from the same period last year.
The Sam Son beach resort town alone earned 1.23 trillion VND (57.5 million USD), up 19.6 percent from the same period last year, with 2.5 million tourists.
The town plays a central role in promoting the province’s tourism potential in the National Tourism Year 2015.
The province aims to conduct a number of activities to promote local tourism development.
In the second half of the National Tourism Year 2015, Thanh Hoa will organise a wide range of festivals including an international stone sculpture festival, the 2015 Lam Kinh festival and a UNESCO-recognised intangible heritage festival.
Under the plan for tourism development from 2010- 2020, some 25 projects are being implemented to improve infrastructure facilities.
Currently, the province has 672 hotels and motels offering 15,000 rooms. The province is encouraging enterprises to upgrade facilities and develop high-end resorts to lure more foreign and domestic tourists.
Over the past five years, Thanh Hoa has invested more than 400 billion VND (18.7 million USD) in upgrading more than 200 relics, including the Ho Dynasty Citadel in Vinh Loc district, the Lam Kinh national special relic site in Tho Xuan district and the Ham Rong tourism zone in Thanh Hoa city.