Luxury Travel Ltd. announced that it will open a sales office in California, U.S.A from this month. It will be responsible for developing business and supporting travel agents on the West Coast and in Canada for Luxury Travel's destinations in Southeast Asia.

With many years in the tourism industry as an Asian destination specialist, Paul Ciaccio has been engaged as Regional Sales Manager of Luxury Travel Ltd. in the U.S.

This is part of plans to modernize the tour operator's branding and ensure a consistent appearance in its marketing both online and offline. The forthcoming campaign will highlight LUX's bespoke, luxury product offerings and services.

"Vietnam and Indochina remains a new, exotic and legendry destination for American tourists, and Luxury Travel aims to be the first tour operator to develop and promote luxury travel to American people holidaying in Indochina, Thailand and Myanmar in the lap of luxury." said Pham Ha, founder and CEO of Luxury Travel Company.

"The bulk of growth from the U.S. to Asia derives from the upper-middle to luxury-end of the market, which comprises a small portion of the US outbound market. Vietnam is considered one of the emerging luxury destinations in Southeast Asia for American travelers. I am glad to join Luxury Travel in order to promote Vietnam high end tourism products to American travelers." said Paul.

The company's depth of experience and large infrastructure enable it to create unique itineraries with the operational confidence to fulfill the most sophisticated client expectations.

Luxury Travel (www.luxurytravelvietnam.com) has won numerous travel awards. Luxury Travel is headquartered in Hanoi and has offices around Vietnam and management offices all over Indochina and beyond.

For more information, please email to usa@luxurytravelvietnam.com.