The Republic of Korea (RoK) held a seminar on MICE (Meeting, Incentive, Convention and Exhibition) tourism at the Lotte Hotel in Ha Noi on September 30 with the participation of around 180 Vietnamese and Korean delegates.
(TITC) - Preparing for low tourism season, many local tourism enterprises are planning variety of tourism stimulus programs including promoting MICE tourism with discounts on tour, enhancing service quality…to attract more tourists.
Central Quang Nam province held a forum on July 9 seeking ways to improve the tourism sector and identify alternative marketing strategies to attract new global market segments to the province.
Da Nang's tourism promotion centre has launched a programme to promote MICE tourism (meetings, incentives, conferences and exhibitions) in Ha Noi and HCM City, the two major domestic tourism markets.