The appeal of creative tourism   (May 14, 2025)
Instead of just participating in “fun” experiential activities, tourists are now seeking deeper experiences, learning new skills and knowledge alongside local residents, and co-creating products with local artists and artisans. Creative tourism is emerging as both a new attraction and a driving force for the tourism industry, while affirming the cultural identities of each locality. It is both a growing trend and a practical solution that localities should adopt and expand.